Pure grooming model For All DogKind (FADK) has introduced the launch of a brand new Battersea co-branded shampoo, created to boost funds and consciousness for the 1000’s of canines and cats cared for by the much-loved charity yearly.
Developed as a part of FADK’s nationwide initiative, the Wash With Care marketing campaign. The brand new shampoo shall be accessible solely by collaborating UK grooming salons, It represents a central a part of the model’s dedication to encouraging extra conscious, empathetic canine care each at dwelling and in skilled grooming settings.
Whereas the product proudly carries the Battersea identify, with donations from each bottle instantly supporting the charity, the Wash With Care marketing campaign is solely led and delivered by For All DogKind, constructed to champion higher wash routines and assist elevate very important funds for Battersea’s ongoing work. For each Battersea licensed shampoo bought we’ll donate a minimal of £1 to Battersea.
A Salon Unique Product Designed to Give Again
The co-branded shampoo has been formulated to the identical excessive commonplace as the remainder of For All DogKind’s grooming vary, providing a pure, mild, efficient clear appropriate for a variety of coat sorts. Each buy contributes a donation to Battersea, serving to the charity proceed its mission to be there for each canine and cat that wants assist.
Alongside the salon unique 5L skilled version, collaborating salons may also inventory a 250ml take dwelling bottle, permitting house owners to take care of their canine’s Wash With Care routine between grooms whereas supporting the charity additional.
Introducing the ‘Wash With Care’ Motion
The Wash With Care marketing campaign has been created by For All DogKind to advertise a kinder, extra thought-about method to canine washing, each in grooming salons and at dwelling.
The marketing campaign encourages house owners to:
Decelerate and create calmer wash experiences
Search for early indicators of pores and skin or coat points
Use mild, skin-kind merchandise
Deal with wash routines as a second of connection
Help their native groomer’s experience
On the coronary heart of the marketing campaign sits the brand new Battersea co-branded shampoo, symbolising the significance of care, group and compassion in canine grooming.
Empowering Groomers Throughout the UK
Taking part salons will obtain:
Level of sale property
Marketing campaign supplies for in salon visibility
Entry to retail inventory of the 250ml take-home shampoo
The chance to assist a number one UK animal charity by each sale
Nationwide consciousness pushed by For All DogKind’s advertising and marketing marketing campaign, together with influencer exercise and shopper going through storytelling
A Highly effective Collaboration for a Optimistic Trigger
“Our mission with Wash With Care is straightforward, to assist each groomers and pet house owners create calmer, extra compassionate wash experiences, whereas giving again to an organisation that does a lot for animals throughout the UK,” mentioned Laura, Founding father of For All DogKind.
Availability
The Battersea x For All DogKind shampoo
Marketing campaign formally launches in February 2026Grooming salons all for collaborating can contact data@foralldogkind.co.uk | www.foralldogkind.co.uk for extra info.
For each Battersea licenced shampoo FADK will donate a minimal of £1 to Battersea.
